Service 09: Fintech SEO

Fintech SEO Services for Regulated, High-Trust Sites

Fintech SEO is harder than most SEO because the stakes are higher. Search engines hold finance content to a higher standard, regulators care what you say, and a visitor deciding whether to trust you with money is looking for reasons to leave. I help fintech teams get found by the right people and give those people reasons to stay, without crossing the lines your compliance team draws.

The application asks for your monthly organic traffic and budget range, so I can tell you quickly whether I am the right fit.

Fintech SEO is SEO for finance and financial technology sites, where content is held to a higher standard of accuracy and trust. It combines technical health, clear trust signals and content that stays within what your compliance team approves.

01

What I do

01Technical audit. Crawl and indexation, speed and Core Web Vitals, calculators and rate tables that crawlers can actually read, structured data, and JavaScript rendering.
02Trust and entity signals. Named authors and reviewers, About and licence details, consistent profiles. See E-E-A-T SEO for Fintech and YMYL Sites.
03Content within your rules. I plan and write content, flag every claim that needs review, and leave final approval to your compliance team.
04Regional and international pages. When rules and disclosures differ by country. See International SEO Consultant.
05Measurement. Signups, applications or leads by landing page, using GA4 events and CRM data where you can share it.
02

How I work with compliance

I flag claims that need review, your compliance team approves the copy, and I do not write financial advice or regulatory statements. I do not state or imply regulatory approval for anything on your site. If a change is a regulatory question, it goes to your compliance team before it goes anywhere else.

03

What I usually look for

These are common patterns on fintech sites, not findings from any one client.

01Trust and licence pages that are hard to crawl or easy to miss
02Calculators and rate tables drawn only in the browser
03Disclosures that differ by region and are not marked clearly
04Comparison pages that share most of their text
05Authors and reviewers with no named credentials
04

Who this is for

Fintech and finance companies that want a consultant instead of an agency: you work with the person doing the audit, who talks directly to your developers and your compliance team. Not a fit if you want guaranteed rankings, or you need someone to write financial advice.

05

How an engagement runs

01

Audit and baseline

Technical and trust-signal audit, plus a baseline of what ranks and what converts today.

02

Roadmap

Prioritized by impact, with blockers and compliance dependencies first.

03

Build

Fixes, pages and content shipped on an agreed schedule, with review steps for regulated claims.

04

Report

What changed, what it did to leads or applications, and what we change next.

06

What I need from you

01Read-only access to Search Console and GA4
02A compliance contact who approves copy
03A list of regions and products you want to rank for
04A developer contact for questions
07

Built, not just described

I built the tools that run these checks: the Technical SEO Auditor, Schema Markup Validator and GEO Checker. You can use them on your own site today.

08

How it is scoped and priced

I scope a fintech program on a call, based on site size, regions and the review process you have, and quote it as a project or as monthly work.

09

Questions

What makes fintech SEO different?

Finance content is held to a higher standard of accuracy and trust, regulation affects what you can say, and visitors need strong reasons to trust you. The technical work is similar. The trust and compliance work is not.

How do you handle regulated claims?

I flag them, your compliance team approves the copy, and I do not write financial advice or regulatory statements.

Should I hire a fintech SEO agency or a consultant?

An agency suits ongoing, multi-channel work. A consultant suits a focused program: you work with the person doing the audit, who talks directly to your developers and compliance team.

How long until I see results?

Technical and trust fixes can show up in weeks. Rankings take longer and depend on competition. I report on indexed pages, crawl errors and Core Web Vitals first, then leads. I do not promise rankings.

How much does it cost?

I scope a fintech program on a call, based on site size, regions and the review process you have, and quote it as a project or as monthly work.

Ready to grow without crossing a line?

Talk it through

Tell me your traffic and budget range and let's scope it.

Apply to Work Together

Not ready yet?

Run the free Technical SEO Auditor first.

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Fintech SEO, scoped on a short call.Apply to Work Together

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