FREE SEO TOOL
Build valid, Google-ready structured data for Article, Product, LocalBusiness, FAQ, Organization and Review schema — no signup, nothing stored, just copy and paste.
Start Building →1. Choose type & fill fields
2. Copy your JSON-LD
Wrap it in a script tag: <script type="application/ld+json">...</script>
WHY IT MATTERS
Search engines read your page's words, but schema markup tells them exactly what those words mean — that a number is a price, a name is an author, or a paragraph answers a specific question. Google uses this structured data to decide whether a page qualifies for rich results: star ratings on product pages, expandable FAQ dropdowns, and author bylines in Article results. None of that guarantees a ranking boost on its own, but it directly improves how a listing looks in the search results, and a more informative listing tends to earn a higher click-through rate. As AI-generated search summaries become more common, structured data is also becoming one of the clearer signals for how those systems parse and cite a page's content.
HOW IT WORKS
Choose the schema that matches your page — Article, Product, LocalBusiness and more.
Only required fields are marked. Leave the rest blank and they're left out automatically.
One click copies a ready-to-use script tag with your JSON-LD inside it.
Add it to your page's head or body, then confirm it with Google's Rich Results Test.
SUPPORTED TYPES
For blog posts and news pages — enables author and publish-date bylines in search.
For e-commerce pages — enables price and star-rating rich results.
For a physical location or service area — powers map and local pack listings.
For Q&A content — enables the expandable question dropdowns in search.
For your homepage — helps Google understand your brand as an entity.
For testimonials or review pages — surfaces rating stars in results.
FAQ
Schema markup is a standardized vocabulary from schema.org that you add to a page's code so search engines can understand exactly what the content means, not just what it says. It doesn't directly boost rankings, but it makes pages eligible for rich results — star ratings, FAQ dropdowns, product pricing — which improves click-through rate.
JSON-LD is a single script block kept separate from your visible HTML, so it's easier to add and maintain without touching your page layout. It's Google's recommended format and the one this tool generates.
Anywhere inside the page's head or body tag works for Google. Most CMS platforms also have a dedicated custom-code or header-scripts field where you can paste it without editing template files.
No. Valid schema is necessary but not sufficient — Google decides whether and when to show a rich result based on many factors, including content quality and search intent. Adding correct schema simply makes your page eligible.
FAQPage, Product with AggregateRating, LocalBusiness, and Article tend to produce the most visible search enhancements. Organization and Review schema mainly help search engines understand entities and trust signals.
Yes. It's completely free, requires no signup, and nothing you type is sent to a server or stored anywhere — the JSON-LD is built entirely in your browser.
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